Condemned to Death

"Whoever kills a cat in Egypt is condemned to death, whether he committed this crime deliberately or not. The people gather and kill him. An unfortunate Roman, who had accidentally killed a cat, could not be saved, either by King Ptolemy of Egypt or by the fear which Rome inspired."  Diodorus Siculus

Christian the lion

“The true story of a lion cub taken from his zoo-caged parents and sold in a London department store, and bought by two of the most understanding men a lion could hope to meet. Named “Christian”, this remarkably gentle and intelligent lion became a British celebrity and professional model.

Pets are not toys ...

Every year, thousands of pets are abandoned by their owners, leaving the RSPCA to deal with the consequences. Their aim, especially in the holiday season, is to force people to think more seriously before deciding to buy a pet. Hence this 'Pets aren't toys' campaign created by JWT Sydney, which shows pets in the guise of cast off toys, making the point that they can’t be so easily discarded.

The Print Ad titled Cat was done by JWT Sydney advertising agency for product: Animal Welfare (brand: RSPCA) in Australia. It was released in the Jan 2008.

Thinking Outside the Litter Box

For some animal lovers, buying aesthetically pleasing pet supplies is not enough: they have created their own animal-friendly design solutions to complement their human-centric décor. Bill Hilgendorf and Maria Cristina Rueda turned their Brooklyn apartment into a bright playground where their two cats, Miles and Attila, can get indoor exercise.